Kris Byers is the owner and brand designer at Horrible Brands where he has helped hundreds of small businesses develop their brand identity and messaging. His goal is to clarify and simplify the concept of branding so that other business owners can profit from their expertise.
Pssst... Want to turn expertise into profit, Fast?
Boss your business and stand out by attracting more clients, working less hours and increasing profits


Latest Musings

Hey Horrible People, Today, I'm here to tell you that it's okay to be a little rough around the edges and a little horrible in business. In fact, it's better…

As a brand designer, I have always tried my best to pay as much attention to the purpose of design as to its visual appearance. Learning the Gestalt approach helped…

As a brand designer, I've certainly had my fair share of frustrating experiences with clients. From overly picky requests to outright disrespectful behavior, it can be tough to maintain your…
User Experience (UX/UI)
I can help you to understand your end-users and customers needs through research.
Brand Identity & Strategy
We can work together to develop a complete brand identity for your product or service.
Graphic Design & Packaging
Whatever your design or print requirements I can help to quickly design and deliver.
Website & Digital Design
Let me help you improve your online web presence with result-focused digital solutions.